What This Policy Covers
This Cookie Policy explains how Grosvenor Casino Online, operated from Level 4, 275 Grays Inn Road, London, WC1X 8QB, uses cookies and similar tracking technologies on grosvenor-online-casino-uk.com. It applies to all visitors and registered players accessing the site from the United Kingdom.
This policy should be read alongside our Privacy Policy, which covers how we process your personal data more broadly. Together, both documents form part of our commitment to transparency under the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations 2003 (PECR).
If you have questions about anything in this policy, you can reach our team at connect@grosvenor-online-casino-uk.com or by calling +44 20 3585 1715.
What Cookies Are
Cookies are small text files that a website places on your device when you visit. Each cookie contains a small amount of data, typically a unique identifier and the name of the site that issued it. When you return to the same site, your browser sends the cookie back, allowing the site to recognise your device and recall certain information about your previous visit.
Beyond traditional cookies, we also use related technologies that work in a similar way. These include:
- Local storage and session storage – browser-based storage that holds data without an expiry date (local) or only for the duration of a browser session (session)
- Pixels and tracking tags – small pieces of code embedded in pages or emails that report certain actions back to a third-party system
- Fingerprinting scripts – techniques that identify a device based on a combination of browser and device attributes without storing a file on your device
When we refer to “cookies” throughout this policy, we mean all of the above unless we specify otherwise.
Why We Use Cookies
Grosvenor Casino Online uses cookies for four broad purposes. Some are essential to the site functioning at all. Others help us improve the experience over time, tailor content to your preferences, or measure the effectiveness of our marketing.
As a UK Gambling Commission licence holder (licence number 034161-R-315519-012), we are also subject to regulatory obligations that require us to maintain accurate records of certain player interactions, verify player identity and age, and monitor platform behaviour for the purposes of responsible gambling compliance. Some cookies assist with these functions directly.
Categories of Cookies We Use
Strictly Necessary Cookies
These cookies are required for the site to work. Without them, core functions including account login, session management, game loading, payment processing and security checks cannot operate. Because they are essential, they do not require your consent under PECR and cannot be switched off through our cookie preference centre.
Examples of what strictly necessary cookies do on our platform:
- Maintain your logged-in session as you move between pages
- Store your basket or deposit selection during a transaction
- Apply fraud prevention and security checks at the point of login
- Support our age verification processes as required by the UK Gambling Commission
- Enforce geolocation checks to confirm you are accessing the site from a permitted jurisdiction
- Record your cookie consent choice so we do not ask you again on every visit
These cookies are set by grosvenor-online-casino-uk.com directly and are not shared with third parties for marketing purposes.
Functional and Preference Cookies
Functional cookies allow the site to remember choices you have made so it can provide a more personalised experience on return visits. They are not essential to basic operation, but they make the platform noticeably more convenient to use.
What these cookies remember:
- Your preferred language or display settings
- Whether you have previously acknowledged certain notifications or pop-ups
- Your preferred game category or lobby view
- Responsible gambling settings you have applied to your account, such as deposit limits or session reminders
- Whether you are a returning visitor or logging in for the first time from a particular device
These cookies expire after a set period, typically between 30 days and 12 months, depending on the specific function they serve.
Analytics and Performance Cookies
Analytics cookies collect information about how visitors use the site. This data is aggregated and does not identify you as an individual. We use it to understand which pages perform well, where players encounter difficulties, how long sessions last on average, and which game categories attract the most engagement.
We use this information to improve the platform over time, identify technical errors, and test changes to the site layout or functionality. These cookies may be set by us directly or by third-party analytics services operating on our behalf.
Third-party analytics providers currently in use include:
- Google Analytics – collects data on page views, session duration, traffic sources and device type. Data is processed under a Data Processing Agreement with Google Ireland Limited and may involve transfers to servers outside the UK in accordance with UK GDPR transfer safeguards. You can opt out of Google Analytics tracking across all websites using Google’s browser add-on at tools.google.com/dlpage/gaoptout
- Hotjar – records anonymised heatmaps and session recordings to show us how users interact with pages. No keystrokes or personal data entered into form fields are captured. Hotjar’s privacy policy is available at hotjar.com/legal/policies/privacy
Your consent is required before analytics cookies are placed on your device. You can withdraw this consent at any time through our cookie preference centre.
Marketing and Targeting Cookies
Marketing cookies track your browsing activity across our site and, where permitted, across other websites. They are used to build a profile of your interests so that promotional content, including advertisements for Grosvenor Casino Online, can be shown to you on other platforms and across the wider web.
These cookies may also be used to measure the performance of individual advertising campaigns, limit how many times you see the same advert, and attribute registrations or deposits to a particular marketing source.
Marketing cookies placed on our site include those from:
- Meta Pixel (Facebook/Instagram) – tracks visits and conversions to inform advertising delivered via Meta platforms
- Google Ads – supports remarketing and conversion tracking through Google’s advertising network
- Taboola – tracks engagement with content recommendation advertising
These third parties operate under their own privacy policies and data processing terms. They may combine data collected from our site with data held across their own networks. We encourage you to review their privacy documentation if you wish to understand how your data is handled beyond our platform.
Marketing cookies require your explicit consent before being placed. You can withdraw consent at any time. Withdrawal does not affect any processing that took place before you withdrew your consent, but it will stop new data being collected from that point forward.
Cookies and Responsible Gambling Obligations
As a licensed gambling operator, Grosvenor Casino Online is required by the UK Gambling Commission to take reasonable steps to identify and respond to signs of problem gambling. Some cookies and session tracking tools help us fulfil this obligation.
Specifically, we use session data to:
- Monitor the length and frequency of playing sessions against patterns associated with at-risk behaviour
- Enforce the responsible gambling limits you set in your account, including deposit, loss and session time limits
- Deliver reality check reminders at the intervals you have selected
- Maintain the integrity of any self-exclusion you have applied, including through GamStop
Data collected for responsible gambling purposes is processed on the basis of legal obligation rather than consent and is handled separately from marketing and analytics data. It is not used to target you with promotional content.
Cookies Set by Third-Party Game Providers
Some games available on grosvenor-online-casino-uk.com are delivered via iframes hosted by third-party game studios. When you load a game from providers including Evolution, Play’n GO, PG Soft, Pragmatic Play, Evoplay or any other studio available in our library, those providers may set their own cookies on your device for the purpose of game delivery, technical performance tracking and, in some cases, fraud prevention.
These cookies are governed by the respective provider’s own cookie and privacy policies. We do not control the cookies placed by game studios and cannot remove them via our own cookie preference centre. If you wish to block them, browser-level controls are the appropriate route.
Cookie Retention Periods
Different cookies remain active for different lengths of time depending on their purpose:
- Session cookies expire automatically when you close your browser. They hold no data beyond the active browsing session.
- Persistent cookies remain on your device for a defined period that varies by cookie type, typically between 7 days and 24 months. The specific retention period for each cookie category is disclosed in the detailed cookie table in our preference centre.
- Third-party cookies are governed by the retention periods set by those third parties, which may differ from our own. Refer to each provider’s privacy documentation for specifics.
Your Consent and How It Works
When you first visit grosvenor-online-casino-uk.com, a cookie consent banner is displayed. This banner explains the categories of cookies in use and gives you clear options to accept all, reject all non-essential cookies, or configure your preferences by category.
Strictly necessary cookies are active from the moment you access the site and do not require consent. All other categories require your active agreement before any data is collected.
Your consent choice is stored in a cookie so we can recall your preference on future visits. If you clear your browser’s cookies, your consent record will be deleted and you will be asked to choose again on your next visit.
We do not treat inaction, continued browsing, or pre-ticked boxes as consent. Consent is only recorded when you make a positive choice via the banner or the preference centre.
How to Manage Your Cookie Preferences
Via Our Preference Centre
You can review and change your cookie settings at any time by visiting our cookie preference centre. Changes take effect immediately and apply to future browsing sessions.
Via Your Browser Settings
Every major browser allows you to view, manage and delete cookies through its settings menu. Instructions for the most commonly used browsers are available at the links below:
Please be aware that blocking all cookies through your browser may affect your ability to log in, play games or complete deposits and withdrawals on grosvenor-online-casino-uk.com. Strictly necessary cookies must be permitted for the platform to function correctly.
Opting Out of Interest-Based Advertising
If you want to limit interest-based advertising across multiple platforms without managing each provider individually, the following industry opt-out tools allow you to do this in one place:
- Your Online Choices (managed by the European Interactive Digital Advertising Alliance)
- Network Advertising Initiative opt-out
These tools do not remove cookies already placed but instruct participating ad networks not to use your data for targeted advertising going forward. Their effectiveness depends on whether the individual network participates in the scheme.
Do Not Track Signals
Some browsers transmit a “Do Not Track” signal to websites when this setting is enabled. There is currently no legally binding standard in the UK requiring websites to honour these signals, and our platform does not alter its cookie behaviour in response to them. If you wish to limit tracking, the methods described above are more reliable.
Cookies and Under-18s
Grosvenor Casino Online is strictly an 18+ platform. We do not knowingly collect data from anyone under 18 years of age. Our age verification processes are in place to prevent access by minors, and our cookies and tracking technologies are not directed at people below that age. If you believe a person under 18 has accessed our platform and had cookies placed on their device, please contact us at connect@grosvenor-online-casino-uk.com so we can investigate.
International Data Transfers
Some of the third-party services that set cookies on our behalf process data in countries outside the United Kingdom. Where this is the case, we take steps to ensure that appropriate safeguards are in place before any transfer occurs, in compliance with Chapter V of the UK GDPR. These safeguards typically take the form of International Data Transfer Agreements (IDTAs) approved by the ICO or adequacy decisions recognising the destination country as providing an equivalent level of protection.
You can find more information about how we handle international transfers in our Privacy Policy.
Changes to This Policy
We keep this Cookie Policy under review and update it when our use of cookies changes or when there are relevant changes in law or regulatory guidance. When we make material changes, we will display a notice on the site and, where appropriate, reset the consent banner so you have the opportunity to review and reconfirm your preferences.
We encourage you to check this page periodically so you remain aware of how we use cookies.
Your Rights Under UK GDPR
To the extent that cookies result in the processing of your personal data, you have rights under the UK GDPR that you can exercise at any time. These include:
- The right to be informed about how your data is used (this policy fulfils part of that obligation)
- The right to access the personal data we hold about you
- The right to have inaccurate data corrected
- The right to have your data erased in certain circumstances
- The right to restrict how we process your data
- The right to object to processing based on legitimate interests
- The right to withdraw consent at any time, without affecting the lawfulness of any processing that took place before withdrawal
To exercise any of these rights, contact us at connect@grosvenor-online-casino-uk.com or write to us at Level 4, 275 Grays Inn Road, London, WC1X 8QB. We will respond within one calendar month of receiving your request.
If you are not satisfied with our response, or if you believe we are handling your data unlawfully, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO). The ICO is the UK’s independent supervisory authority for data protection matters and can be contacted via ico.org.uk/make-a-complaint or by calling their helpline on 0303 123 1113.
Contact Us
If you have any questions about this Cookie Policy or about how Grosvenor Casino Online handles your data, please get in touch:
- Email: connect@grosvenor-online-casino-uk.com
- Phone: +44 20 3585 1715
- Post: Grosvenor Casino Online, Level 4, 275 Grays Inn Road, London, WC1X 8QB, United Kingdom